Things
The Chamber of Commerce of Catanzaro, Crotone and Vibo Valentia, as part of the Tourism Year 2024 project approved by the Ministry of Business and Made in Italy based on the 20% increase in the annual fee for the three-year period 2023-2025, intends to encourage the attractive scope in terms of tourist and/or excursion flows connected to the realization of cultural, artistic, musical and/or recreational events taking place in the provinces of Catanzaro, Crotone and/or Vibo Valentia during 2024. The overall allocation is euro 50,000 (fifty thousand) for a maximum unitary non-repayable contribution of 15,000 (fifteen thousand) euros and within the maximum limit of 40% of the expenditure incurred for the implementation of a program of promotional and advertising actions intended to amplify the visibility and tourist attractiveness of the area the event itself at a regional, national and/or international level.
Who is it aimed at?
Eligible for the benefits referred to in this announcement are companies, foundations and other third sector entities which, at the time of sending the application, carry out institutional and/or economic activities consistent with the organization of events and which are owners of the organization of cultural events. , artistic, musical and/or recreational located in the provinces of Catanzaro, Crotone and/or Vibo Valentia.
What does it predict
The following categories of expenditure are eligible for the contribution for the creation of the promotional-advertising program indicated in the application: a) Services for the conception, graphic and textual creation and printing of posters, brochures, posters, radio or television commercials, paper or digital publications, including editorials, other digital and non-digital promotional-advertising material; b) Professional services for the drafting of digital or traditional marketing plans and the web and social management of the event; c) Services of agencies and/or promoters for the dissemination of the event to extra-regional level.d) Acquisition of advertising spaces in the press, radio and/or television, billboards with at least regional coverage (that is, covering at least all five Calabrian provinces).e) Digital marketing campaigns on the web or on social channels f) Creation or updating of the website with the program of events and/or with e-commerce sections; g) Acquisition of e-commerce or online ticketing platform services provided by third parties
