Things
Announcement of non-repayable contributions aimed at stimulating the diffusion of the digital culture of companies in the province of Cuneo through support for innovation initiatives and the support of advanced digital marketing strategies.
Who is it aimed at?
The announcement is aimed at companies with registered office and/or local unit to which the activity covered by the contribution refers in the province of Cuneo.
What does it predict
The following are eligible: - LINE 1: "CONSULTANCY AND TRAINING 4.0 AND 5.0": consultancy and training expenses aimed at identifying innovative processes and the subsequent implementation of 4.0 and 5.0 technologies within company systems, as detailed in the announcement. - LINE 2: “AGRICULTURE 4.0”: consultancy costs, training and/or purchase of equipment for agriculture 4.0, precision agriculture and agrometeorological stations and DSS. - LINE 3: “IOT AND DATA ANALYSIS”: Accompanying path divided into two phases :1. free tutoring activity carried out starting from 03/19/2024 in collaboration with experts identified by Dintec - consortium for technological innovation, in-house agency of Unioncamere, the Chambers of Commerce and ENEA, through a dedicated coaching meeting for analysis of digital needs - max 1 hour to be carried out before submitting the grant application and in any case by 19/07/2024;2. consultancy and training costs aimed at the design, adoption and/or implementation of technologies connected to the Internet of Things (IoT) and Data Analysis. - LINE 4: "DIGITAL AT HOME - EVOLVED MARKETING": Accompaniment path divided into three phases :1. free tutoring activity carried out starting from 03/19/2024 in collaboration with the Digital Promoters of the Chamber of Commerce to be carried out before submitting the contribution application (registration on the “digitalesottocasa.it” portal; dedicated coaching meeting for the analysis of digital needs – max 2 hours);2. free training activities through the use of a maximum of 8 hours of webinars selected based on the needs that emerged in the needs analysis, to be completed no later than the submission of the reporting application;3. software purchase costs - strictly connected to the following technologies - and consultancy costs relating to the design and development of: - digital channels for company promotion and communication (e.g. website, social networks, digital exhibition platforms, etc.);- digital applications useful for conveying company services and products; - platforms and systems for e-commerce and innovative payment; - activation of augmented reality systems for Virtual Try ON and Virtual Try Out; - development of digital communication on physical point of sale (digital shelves, systems for measuring users at the physical point, interactive digital kiosks); - digital platforms to support the distribution of free product samples (sampling).
